Directed redesign of brand visuals to bolster market perception and engagement across the Medtech industry

Created collection of 50+ surgical illustrations and diagrams for the RefluxStop® procedure, 500+ curated social media templates and print & digital graphics packages for 25 international surgical conferences

Collaborated with cross-functional teams (Regulatory, Clinical Quality, Medical Affairs, Marketing, Sales, and Executives) to ensure FDA-compliant accuracy on multilingual marketing content, improving global outreach and consistency

In a freelance capacity, develop curated seasonal merchandise, from graphic concept to execution

Collaborate with vendors and manufacturers to optimize production strategies and details for various designs and products

Support product photoshoots through editing and content creation for social media

Partner with various athletic and media organizations to develop merchandise lines. Clients include: St. Johns, Michigan, Purdue & more

Drove creative initiatives for the Cavaliers and affiliated companies across diverse channels and mediums

Developed compelling assets, including social templates, game graphics, look & feel concepts, and mobile interface solutions, as well as engaging digital products such as in-game animations and billboards

Managed digital displays [static & motion] at the newly renovated Rocket Mortgage Fieldhouse arena for both matchup info, curated designs and sponsorship graphics packages

Diligently maintained brand guidelines across all platforms to ensure a cohesive and engaging brand presence

Co-led creative development for all visual graphics and materials, from print and web to app and arenas

Collaborated with Communications, Retail, Talent, Statistics, and Legal teams to deliver campaigns

Played a key role in positioning PointsBet as one of the world's premier sportsbooks during rapid growth

Led campaigns for state launches, overseeing Out of home signage, advertising, and social channels

Increased visual equity in the company and industry amidst the ongoing legalization of betting

Provided expansive creative support for all team departments at Inter Miami CF during the inaugural season

Addressed diverse and vital needs, including digital advertising, social media graphics, retail designs, and print materials, wayfinding, signage, packaging, and ticketing assets

Orchestrated impactful large-scale video board graphics packages for displays at the newly built stadium

Curated content for partnerships & sales, such as sponsorship decks and presentations for stakeholders

Creative Advisor

Lead creative efforts - We are a full service, social-first, creative agency - a multi-skilled creative group focused on intuitively capturing a brand’s essence through an array of different creative platforms. Offering clients a wide range of digital content and consulting capacities, we shape a brand’s image through their unique visual story & messaging.

Led creation of innovative user interfaces and animations for next-gen laparoscopic surgical equipment

Utilized user research, nationwide trials, and various design tools, including wireframes and 3D modeling

Collaborated closely with Verb Surgical & Depuy Synthes to test, refine, and enhance product design &performance

Developed compelling marketing materials to support product launches and educational materialLed creation of innovative user interfaces and animations for next-gen laparoscopic surgical equipment Utilized user research, nationwide trials, and various design tools, including wireframes and 3D modeling Collaborated closely with Verb Surgical & Depuy Synthes to test, refine, and enhance product design &performance Developed compelling marketing materials to support product launches and educational material

As a member of the visualization team, produced a variety of solutions for clients in multiple consumer fields. Tasks included graphic design, user-interface, illustration, brand development, video editing, 3D modeling, user research, photography, collateral materials and more

Biomedical Illustrator

Developed illustrations, 3D models, layouts, web graphics and publications for a variety of medical and biology companies, such as; National Geographic and McGraw Hill. Created scientifically accurate, and visually captivating, graphic design assets through a multitude of traditional and digital mediums

Boeing Aeronautics, Cleveland Clinic, University Hospitals, Cleveland Botanical Gardens, Cleveland Museum of Natural History, Think Hospitality, The Source, River Landing Miami, Capsule, Beautology, Orange Blossom, The Bucket Company, and more.